An experience rooted in family tradition, which then develops into a network of relationships and, eventually, turns into a real community.
This is, in short, the elaborate process planned and developed by Luigi Lauro over more than a decade of editorial activity that begun with the creation of Excellence Magazine Luxury and, lately, expanded its networking system to offer new services and tools to its exclusive public.
How did this project start?
Our family has a long tradition of working in the hospitality sector: my father, Aniello, worked for over 40 years, and he built a strong network of international relations that, in turn, has allowed me to develop this new and contemporary idea of networking.
These relationships, developed over many years working in “luxury hospitality”, have allowed us to involve many prestigious brands, entrepreneurs, and intellectuals in our projects: men and women who are able to effectively create synergies, develop business opportunities and establish solid connections.
You combine family values, innovation, and a very contemporary idea of networking.
Yes, family values have always been a large part of my, of our, family life. Respect, trust, friendship, helpfulness and care are the values that allow us to create long-term personal relationships that can last for a lifetime.
Times are changing: the new communication tools allow us to create connections and contacts much faster, thanks to a constant innovation process that aims at offering our community simple and effective tools to share ideas, strengthen relationships and develop business opportunities.
So, yours is an organic system of tools and solutions, constantly changing and evolving, is that correct?
Yes, this is our main challenge: planning, designing and developing these tools is at the very heart of our strategy aiming at offering our network high quality services.
Besides the editorial project of Excellence Magazine Luxury, which allows us to be media partners of many important cultural, artistic, and fashion events, as well as to be present in the most exclusive 5-star hotels, over the years we have developed a tried-and-true networking system:
Excellence Member Card, a luxury club that, thanks to a member card subscription, allows our associates to benefit from exclusive services.
Those services are offered by Excellence Collections: a selection of hotels, boutiques, art galleries, Michelin-starred restaurants, and interior designers carefully handpicked by our team.
Finally, Excellence Vip Lounge, a series of events to spend a pleasant evening in exclusive and classy locations, with gala dinners and private events available to further develop business contacts between the members of our network.
These activities have given our members the opportunity to close successful real estate investments, develop their business on an international scale, facilitate the purchase of artworks, design innovative projects, and create co-marketing operations. Our goal is to create the perfect environment to develop profitable and ethical business opportunities in line with our founding principles.