Saint Laurent doubles up in Milan: new store to open in via Monte Napoleone

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Saint Laurent will open a new shop in Milan’s fashion district. The Kering label has just started works to move into their new venue at number 8 in via Monte Napoleone, the “street of luxury” where another three brands of the French group already have their stores GucciBalenciaga and Bottega Veneta.

This new opening will be the second Milan store for the brand designed by Anthony Vaccarello, alongside the flagship shop in via Sant’Andrea.

SAINT LAURENT MILANO

In a recent interview, the brand’s CEO Francesca Bellettini set their next goals high.

When I started here, we assessed our first full potential, setting it at 3 billion Euros. Yet there are much bigger companies in this industry, and there is no reason why Saint Laurent should not be able to pass this threshold

In 2018, Saint Laurent reported a turnover of  €1.74 billion (+16,1 per cent).

 

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