SHOES! SHOES! SHOES!: ROGER VIVIER’S FASHION MOVIE

Category:

Cinema mon amour. When passion contaminates a professional career, results can be unique and astonishing. Roger Vivier’s creative director Gherardo Felloni knows it well, and decided to present his Fall/Winter 2019 collection through a movie inspired by his love for the seventh art.

Shot with a vintage camera, the “Shoes! Shoes! Shoes!” short film catapults spectators into the 1910’s TV era, embedded with entertainment, information and that pinch of humor that French director Charles Pathé inaugurated by launching the so-called movie journalism.

excellence magazine roger vivier film fall winter 2019

Roger Vivier’s motion picture honors the golden age of Parisian high fashion – the years of the set-ups and shows created by the “Fabergé of footwear”– and unveils secrets from the workshop where the brand’s sketches take shape as luxury creations.

Gherardo Felloni could not resist to appear in the fashion movie as himself, becoming part of a plot that examines models from the new collection, worn by model Pauline Jacquard and accurately described – as was customary in the ‘40s – by his assistant designer, played by French performer Angèle Micaux.

excellence magazine roger vivier film fall winter 2019

The line pieces are introduced one by one, such as the Courbette Bow pumps, featuring an oversize satin bow, or the I Love Vivier pumps, coming in an animal print and low heel. The Viv’ Tex boots, another iconic model from the label’s with a curved heel (inspired by the famous 1950 Choc heel), parade with the new Beau Vivier It bag, whose structured profile is embellished by a precious buckle.

excellence magazine roger vivier film fall winter 2019

A show with a retro feel that weaves ironic elegance into exquisite tailoring, where Ines de la Fressange, the French brand’s renowned muse, suddenly appears in a wide-brimmed hat and dark glasses.

An author’s, or rather, a designer’s movie, available on Roger Vivier’s Instagram profile.

sponsored
Letizia Bellitti
Letizia Bellitti
Curious by nature and passionate about everything creative. I have been writing for several years, and I have always been interested in fashion and design. Writing about fashion, art and design is the best way for me to share my passion with others.

Related Posts

Sylvester Stallone’s Stunning La Quinta Mansion

An actor, director and screenwriter, Stallone is also a prolific painter whose work has been displayed in art museums and galleries in the United States, France, Russia and Switzerland. His most recent movie, Rambo: Last Blood, in which he takes on a Mexican drug cartel, opened last fall with box office sales over $91 million so far

The Fashion Experience and Strategic Design

Together with Erika, we will take our readers to the discovery of strategic design, and particularly of the relationship between this little-known yet important field with the world of luxury, eagerly waiting for recovery

Daniele Bongiovanni. Epoch at The Wall Space Gallery, Falkirk, Scotland

The solo show of Italian painter Daniele Bongiovanni, curated by esteemed curator and art critic Giosuè Allegrini and Intermedia curator-gallerist Ayshia Taskin, premieres at The Wall Space Gallery on June 5th