Nico de Corato is certainly an interesting figure, his professional profile, but above all his personal story, tell his personality in an emblematic way. Italian by birth, he has lived in Dubai since 2004, which he has chosen as his privileged city and where he is known as Abu Yasmin (“the Dad of Yasmin, middle name of his daughter”), a typical custom of the Arab world to give a new name after the birth of the firstborn. Sportsman, active in the world of social media marketing and for some years also in the publishing world, he told us some episodes of his incredible life, but, above all, he transferred to us his ability to cope with every unforeseen and a thousand difficulties thanks to a powerful and trained use of the mind.
Due to lack of time, unfortunately, we were unable to meet him in person during the Emirate trip of Excellence Magazine Luxury for EXPO 2020, but we promised ourselves a video interview and here is what we told each other.
